ARE YOUR GUESTS ENGAGED?

By now almost everyone has been to a conference or event that in some way included your mobile device. (We have touched on a number of innovative platforms here before). These days we want our guests to be on their phones. Recently, MPI held their TECHON conference here in Chicago. Touring the exhibitor floor, it is obvious that if you are not engaging your guests on mobile platforms, you are really missing out on the power of metrics and marketing. The offerings included companies who produce all-encompassing event management apps (like CVENT, BusyEvent and Crowd Compass) and many newer, smaller firms specializing on specific areas of the event market.

Keeping your attendees engaged is the goal of Conferences i/o. They have a suite of apps that allow audience members and speakers to engage with questions and comments in real time during the show. CoreApps offers way finders and beacons to help your attendee navigate the show floor while providing organizers with valuable data including how long a guest spends at specific booths.

If you are looking for an all in one solution that includes post event revenue generators, Cadmium CD offers event and session recording with a distribution system so attendees (and people who couldn’t make it) can purchase videos of seminars long after the show has ended. MPI’s website is a great resource for researching the possibilities and finding vendors who can take your event experience to the next level!

Posted on April 2, 2015 in Blog

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